The Pros and Cons of Breaking News on Social Media


Social media isn’t just for keeping up with friends and family, and it isn’t just for marketing. Social media is often the point from which breaking news stories emerge. If you are an online news publisher, you may have mixed feelings about breaking news over social media vs. breaking it to your paid subscribers. Determining […]

The Art of the Headline: 3 Tips for Headlines That Get Attention

Writing a great headline isn’t the same job as it once was. In some ways, it’s as important, if not more important, than the story itself. Headlines are what help readers find your words online. Without the right elements within the headline, both the headline and article are doomed to be lost and buried under […]