4 Reasons Your Brand Should Be On Instagram


They say that a picture is worth a thousand words — and if that’s true, then a picture shared on a platform as powerful and popular as Instagram could be worth it’s weight in gold to businesses. If you’ve only thought of Instagram as a place to post and doctor the occasional photo, then you’re […]

Why Now is the Right Time to Advertise on Instagram


When Instagram first launched in 2010, it got off to a quick start as users loved that the service allowed professional-looking filters to be applied to pictures snapped on smartphones, turning them into artistic expressions of everyday life. From selfies in the bathroom mirror to shots of lakes, streams, oceans, and even a user’s lunch, […]

Impact Study: Is Your Association Using Social Media The Right Way?

Is Your Association Using Social Media The Right Way

Social media isn’t just for wasting time online anymore. These days, social technologies, including video and other media, are being used by professional associations and organizations to reach out to potential members and retain current members. In fact, a recent study, conducted and published by association management company Kellen, has revealed some surprising news about […]