Is Your Company Ready for the Mobile Video Ad Explosion?

mobile-video-advertising

There is a perfect mobile marketing storm brewing that your organization needs to get in touch with right now if you want to take advantage of it. The CNET website points out that 4G download speeds are the fastest cellular access speeds the world has ever seen and the 4G networks around the world are […]

Could Mobile App Games Help Monetize Traffic?

gamification

It’s no secret that it can often be difficult for publishers to effectively monetize mobile apps. Some developers, in an effort to overcome this challenge, are looking to “gamified” mobile ads to enhance revenue. Gamification In Adverstising What is gamification? It’s a process of user engagement that goes beyond something like a banner ad. It’s […]