Expert Interview with Scott Garner About Online Recruiting
It’s getting harder and harder for companies to get attention for, well, anything, even something that people want to hear about. That’s why we took a moment to speak with Scott Garner of ZipRecruiter. When it comes to drawing eyeballs, there’s nobody who needs it more than employers. Scott talked with us about recruiting and […]
Make Your Reservations Now: Job Boards Summit 2014
Job boards are continually evolving. It’s a requirement for remaining relevant in the age of social media, mobility, and big data. In June, Jobg8 is hosting Job Board Summit 2014 North America for industry experts, clients, and job board professionals for two days of discussion and presentation of relevant, thought-provoking topics related to job boards. […]
What ‘Job Matching’ Really Means
If you have ever posted a job opportunity on a job board, or applied for a job through one, you may have encountered the term “job matching.” The same is true if you are looking for job board software as part of your website monetization platform. Job matching is a particular way of determining how […]
How to Make Your Niche Job Board Stand Out
Do you want your niche job board to stand out from the competition? If so, then there are certain best practices that you should follow. Here are 4 great ideas to give your job board a competitive advantage. 1. Easy Navigation We live in a time when almost everybody is very busy. Yes, this includes […]
Why Analytics and Performance Metrics are the Future of Online Job Postings
Analytics and performance metrics are critical to anyone who wants to have a successful website, run a successful business, or troubleshoot problems in general. Successful website owners routinely examine a number of performance metrics like time spent on site, bounce rate, and where site traffic comes from. When you know that, for example, you get […]
What’s the Next Evolution for Job Boards?
Innumerable new technologies have been released for job boards just over the past couple of years, and the overarching goals of all of them are to make hiring more efficient and provide a better job candidate experience. But actual “one-stop shopping” for hiring will probably never come about, and perhaps it doesn’t need to. Hiring […]
Separating the Big Job Board Myths from Reality
The internet is great, but sometimes it functions as a highly efficient myth factory. From news stories that eventually get debunked to rumors about famous people, no one can deny the carrying power of a website with a big story in its grip. But sometimes you have to step back and remember that myths develop […]
Leveraging Social Media for Your Advertisers
Recruitment advertising is a great way to attract talent. However, your advertising strategy should be supplemented with an active presence on social media. The fact of the matter is that advertising will get you the attention of active job seekers. These are the people who are currently seeking a job, either because they are out […]
Social Media and Job Boards: Why Online Recruiters Need Both
Social media isn’t replacing the job board, regardless of what some detractors say. Job boards are still the first place active job hunters go, and social networks like LinkedIn are usually used in conjunction with, rather than in place of, job boards. Suppose discover on LinkedIn that someone in your network has shared a job […]
Are Two Words Helping or Hurting Your Job Board?
Online news publications and trade journal websites often turn to custom job boards as a source of revenue in order to diversify their website monetization strategy. Niche job boards, whether targeted based on geography or profession can make your website stickier and more likely to be bookmarked in the first place. As with any other […]
New Job Board Targets Young People
The Youth Unemployment Rate in the US started creeping back up in early 2014, going from 14.2% in January 2014 to 14.4% in February, according to data from the US Bureau of Labor Statistics. Youth Unemployment is as a rule higher than adult unemployment, and has averaged 12.31% over the period from 1955 to 2014. […]
Expert Interview with Brad McCorkle on Managing Niche Job Boards
The biggest mistake companies make when it comes time to advertise job openings is not putting enough effort into selling either the job or themselves as employers, says Brad McCorkle founder of the niche job board Local Eye Site. “We encourage employers to construct job ads in the same way they market their product or […]
Will People Aggregators Change the Way Job Boards Do Business?
Job boards evolve along with technology, but even with the many changes to the technology landscape in recent years, they remain as relevant as ever. The best job boards evolve to accommodate important changes, like the rapid adoption of mobile technology in recent years. Job boards are a popular way that digital publishers, media companies, […]
How to Write Top Job Postings
So you want to help your customers craft a not-to-be-missed job posting? That’s not a problem, as long as you put in place certain principles that lead to more views, and, ultimately, more candidates to fill a specific position. SEE ALSO: 6 Tips for the Most Effective Job Board Postings Here are some ways to […]
Expert Interview with Escrowboard on Effective Recruiting
One of the biggest problems of traditional recruiting lies in mismatches between candidates in the available talent pool and the job requirements, says Michael Agee, vice president of operations for The Board Network. Recruiters are charged with finding the best available candidate for open positions and they often turn to job boards as a source […]
How to Maximize SEO for Job Boards
If you have a job board, then you know that you’re competing with other job boards for visitors and, ultimately, candidates for open positions. Writing effective job board postings is important, another way to maintain an advantage over your competitors is to optimize your website for search engine ranking. Research shows that as many as […]
Job Boards Should Focus on Targeted Sourcing Over Quantity
If job boards are part of your website monetization strategy, you have to deliver high quality job candidates in order for employers to continue listing on your job boards. Competition is increasing for job candidates with the most in-demand skill and experience mixes, and therefore sites with job boards need targeted sourcing strategies so employers […]
Expert Interview with Michael Jones on job board tips
These days, career sites and job boards are a dime a dozen, so it’s more important than ever that site managers continue to improve their offerings. “Do not rest or become satisfied with your work because technology and new competition are moving forward every day,” says Michael Jones, co-founder of HospitalRecruiting.com. “You have to work […]
5 Problems Even the Best Job Boards Face with Big Data
The best job boards could improve further by selectively harnessing the power of big data. ”Big data” is more than just a flavor-of-the-week buzzword; it’s changing how people are hired and assessed. This makes sense in many respects, since relevant data can be analyzed in such a way that it paints an important picture. For […]
How Investments Are Clues for Job Board Marketing
You know that marketing is essential for job boards. However, the question many companies have is who they should target. There are so many different types of people and needs, and you don’t want to waste your money focusing on the wrong one. While the term ”follow the money,” may still have some negativity surrounding […]
Webinar Review: Jeff Dickey-Chasis Talks about What Job Seekers Want in 2014
Perhaps you have been considering posting a custom job board on your news or trade publication website, but you want to make sure you do it right to avoid wasting time or money. Knowing the types of devices, job sites, and features that people look for in a job board can help you avoid mistakes […]
Trends for Job Boards: What’s Coming in 2014
Job boards can be an important part of the revenue development plan for your trade publication website, digital newspaper, or other digital publication. When you take the time to select high quality job board software, populate it with jobs relevant to your site’s audience, and provide the features that both employers and job seekers want, […]
Social Media Helps Newspapers Increase Website Traffic
Though the term social media is relatively new, the concept is not. The world may be connected 24/7/365 through social media, but social networks have existed throughout history, according to British journalist Tom Standage in his book Writing on the Wall: Social History – The First 2000 Years. From letter exchanges in ancient Rome to […]
Should You Buy, Not Build, a Job Board?
Most digital publishers can’t count on advertising revenue to support their websites, so they have to make an effort to develop multiple income streams. They may post sponsored content, have a premium subscription program, or build an e-commerce store. Many digital publishers boost revenue development with custom job boards on their sites. With custom job […]
Expert Interview with Rich Milgram from on Running Job Sites
When it comes to job hunting, too often people take a job they wouldn’t necessarily have accepted if they had more insight into what they wanted to do, says Rich Milgram, CEO of Beyond.com, a website that matches job openings with the most ideal candidates. But rather than just looking for a job, he says, […]
Expert Interview with Ann Torry About Efficient Recruiting
Given the state of the economy, most people would probably assume that there’s a glut of applicants for any available jobs, but companies deploying outdated recruitment tactics don’t always find the skill they need and want. Organizations that are struggling right now are recruiting in the same way they always have – post a job […]
LinkedIn Acquires Bright.com for Job Matching Technology
On February 6, business-oriented social network LinkedIn announced the acquisition of Bright.com, a site dedicated to job matching. Bright.com was specifically designed to address complaints by employers that ”there are no qualified applicants,” and complaints by job seekers that their resumes are overlooked. The company developed technology to more effectively match up job seekers and […]
Expert Interview with Don Firth on Getting Your Job Board Noticed
Whether you’re looking for a job or hoping to fill an opening the web can be both an integral tool and a daunting source of frustration – how do you wade through all the noise to find the best matches? The formula at AllRetailJobs.com has been to concentrate solely on the retail industry and attracting […]
Expert Interview with Emily Chereck of ClinicaSpace About Running Niche Job Sites
Managing a successful career site takes more than just job listings. You need to make sure people come back again and again. “The career site must have a robust offering including information and tools that a user finds valuable throughout the various phases of his career–not just while actively searching for a job,” says Emily […]
Print + Digital = Love: How Augmented Reality Ads Engage Your Audience
Whether you’re a publisher or an advertiser, engaging your audience is essential. If you’re an advertiser, you want to place ads where your target audience sees them in hopes they will be moved to make a purchase. If you’re a digital publisher, engaging your audience via compelling, original content helps you develop revenue streams like […]
Job Board Technology: Where it’s Headed and Why
Job boards are nothing new, but the times really are a-changing. There have been the usual nay-sayers who claim that they’re a thing of the past. That might be true, except for one important point: Job boards can, and do, evolve with demand. So instead of trying to ”keep up” with the past, there’s a […]
Mobile Job Boards: Are They Really Something New, or Just Better Service?
Today there are estimated to be more mobile-connected devices than there are humans on the planet. Mobile devices include smartphones and tablets, which grow more powerful with each new generation of technology. In 2012, mobile traffic worldwide grew by 70%, and sometime in 2014 or 2015, mobile internet usage is expected to surpass desktop internet […]
Study the Best Niche Job Boards, and Become Even Better
The best niche job boards know their audience, and what to provide them. Sometimes this is sheer luck, but more often it’s the result of research, and some trial and error. Maybe your success will be a little of both. If you’re just starting out or trying to learn ways to improve, you’ve got to […]
The New Wave of Narrow Job Boards
If you’re an employer or job seeker, it may initially make sense to start your search for the perfect candidate or job using a huge job board, particularly if you’re not picky about location. But people quickly grow dissatisfied with large job aggregators. Employers find they’re deluged with resumes from unqualified people and people who […]
How Job Boards Can Uniquely Connect With Telecommuters
By 2010, over 13 million Americans were working from home at least one day per week, according to an infographic prepared by QuinStreet Inc. US Census Bureau data from 2012 reported that the three US metro areas with the highest percentage of telecommuters were Boulder, Colorado (where 10.9% of workers telecommuted), Medford, Oregon (8.4%), and […]
What the Best Job Boards Know About Their Audience
Employers rely on job boards to link them up with the best candidates for the jobs they post. Otherwise, why else pay for a slot? To do this, you have to attract the right job seekers, and that takes some investigation. It doesn’t happen on its own. Knowing your candidate base gives you insight on […]
3 Social Media Marketing Tools That Can Boost Your Job Site
Social media is great for connecting with friends and family, and many people turn to sites like YouTube and Reddit for entertainment as well as education; however, social media tools can also be used to market your job board site and not only drive more traffic, but also increase revenues. Beyond that, many social media […]
3 Real-Life Examples of Clever Social Media Job Promotions
Social media is now on the front lines of the career world. Facebook alone counts for more than one-seventh of the world’s population as subscribers, and savvy recruiters and job hunters alike understand the networking power that social media leans on to put the right person in the right position. If you’re running a top […]
3 Ways Job Boards Handle Resumes
Custom job boards can be a promising revenue stream for your digital newspaper or trade magazine website. Passive and active job seekers are drawn to these types of sites because they expect to see jobs posted that are relevant to either their particular geographical location (in the case of an online local newspaper) or their […]
3 Reasons Why the Job Board Pulse is Stronger than Ever
You’ve no doubt heard the rumor: Job boards are singing a swan song, and are soon to be altogether a thing of the past. But is that really true? eQuest Big Data for Human Resources doesn’t think so, and neither do we. The problem with some job boards isn’t whether they’re necessary, but whether they […]
What Your Job Board Can Learn from Reddit’s /r/jobs
Billed as the ”front page of the Internet,” Reddit provides a unique and powerful forum for both those looking for jobs and those looking for candidates. For job board publishers, it’s a gold mine of information to get their finger on the pulse of what potential recruits are thinking and feeling, and what they like […]
4 Reasons Why Content is Critical to Job Boards
Many online news publishers and trade publication websites add job boards to their websites as a way to address both audience development and revenue development. In addition to other revenue development methods like advertising, subscriptions, and e-commerce, custom job boards can turn into a healthy revenue opportunity if they’re done with the site’s readership in […]
Mediocre Job Postings Can Kill Even the Best Job Boards
Sometimes digital publishers or trade publication websites do all the ”right” things to make their sites successful. They are able to publish across multiple platforms, are committed to high quality content, and have a sound social media strategy. Yet the metrics tell a different story. If your site features a custom job board, that may […]
Is Your Job Board Targeting Your Whole Audience?
Ad revenue certainly isn’t dead, but it works differently now than it did during the print era. Today’s audience development depends chiefly on high quality content, but also on appealing revenue development tools like job boards. If you rely on job boards for revenue development, and if you want to maximize ad revenue, you need […]
Should Your Job Board Be Niche, or Not?
An estimated 20% of hiring takes place through online job boards, and 86% of job seekers report having applied to at least one job via job board over the preceding 30 days. Job boards have been around since the 1990s, and the best job boards are still one of the most important means for job […]