How To Be More Proactive In Your Recruiting Solutions
You have a looming deadline when a key player on your team decides to quit. Everybody on the team panics. You revisit that outdated job description, make a few changes and post it to every job board that you know. Then you sit and wait for that amazing candidate to apply. Sound familiar? This is […]
4 Reasons Local Job Boards are the Way of the Future
Job boards have been transitioning into something a bit different in recent years. Huge job aggregators are losing ground, but local job boards appear to only be getting started. Hyper-relevance is the driving force behind up-and-coming job boards in the post-behemoth era. You might not have had the budget or staff to compete with enormous […]
Marketing Package Hacks the Best Job Boards Use
Nail your marketing package, and you’ll crack the toughest nut: advertising revenue. It’s what makes the best job boards go ’round. It doesn’t matter if you’re a hands-on person who builds and markets the job board every step of the way or if you work with a partner who lightens the workload. And it doesn’t […]
4 Surefire Ways Job Sites Nail Reputation
You can manage reputation and brand awareness for job sites, or passively let it sort itself out. Most businesses have an online reputation, whether they have a say in the process or not. But management is active. It lets you help shape the way advertisers and job candidates view your job board instead of hoping […]
How to Transform Job Boards Into an Advertiser’s Dream
Without advertisers, job boards would be a lonely planet. So naturally, one of the first and top priorities for any job board owner is bringing in ad dollars. Even better, you want advertisers who come back for more and more business. But attracting the best advertisers takes more than one strategy. Marketing matters. But how […]
4 Social Recruitment Strategies that Drive a Larger Audience to Your Job Board
You’ve got the job board, and the advertisers are there or potentially so. But without the talent connection, no job board can function. So where is this mysterious group of people who want a new job, even if they don’t realize it just yet? To a large degree, they’re running to social media. Although they’re […]
How the Best Job Boards Attract the Most Advertisers
Plans for the best job boards are rather hollow if the candidates aren’t there. It’s a catch-22. Candidates won’t have a reason to come if there aren’t any job ads. And advertisers might not have an interest in a job board without any traffic. So how do you leap over that first admittedly large hurdle […]
Job Boards are Still Evolving and Yours Can Come Out on Top
It’s hard to envision the growth and success of job boards without the third jewel in the crown: evolution. Resistance is a bit futile, as some of the longstanding industry giants have recently learned. Today, relevance depends on a keen sense of what advertisers and jobs seekers expect from a job board. And that changes […]
3 Ways to Maximize Your Job Board’s Career Center
Running a job board these days isn’t as simple as soliciting listings from employers and resumes from job seekers. While such simplistic tactics may have worked in the past, Internet technology has dictated that more advanced features be offered in order to succeed, both in receiving advertising revenue and securing job placement for candidates. Below […]
The Future of Healthcare Employment
If you are in the process of deciding what career to pursue or you are considering a change of careers, then take a long look at a job in a healthcare field. According to TheJobNetwork.com, there will be an average job growth rate of 19 percent for almost all healthcare related fields by 2024. While […]
Part-Time Jobs to Remain Hot in 2016
According to the Bureau of Labor Statistics, there were 292,000 new jobs created in December 2015. This is a healthy number, but it is made up in large part by part-time jobs. Is that a bad thing? For some people, the availability of part-time instead of full-time jobs can be frustrating. But to others, part-time […]
What You Need to Know About The ‘New VP Syndrome’
As part of Recruitment ADvisor’s ongoing series to help job boards improve their brand to generate more revenue, I sat down with RealMatch Product Marketing Director Bart Bartolozzi to tackle some of the difficult questions from the RealMatch webinar ‘Use Brand to Generate Job Board Revenue.’ This article explores the ‘new VP syndrome’ Jeff Dickey-Chasins […]
What You Need to Know About Building a Diversity Job Board
As part of Recruitment ADvisor’s ongoing series to help job boards improve their brand to generate more revenue, I sat down with RealMatch Product Marketing Director Bart Bartolozzi to tackle some of the difficult questions from the RealMatch webinar ‘Use Brand to Generate Job Board Revenue.’ This article explores diversity job boards, just how popular […]
Why Social Media is a Wake-Up Call for Job Boards
Today, people live their lives through social media. Whether they’re getting invited to parties, finding great deals, or looking for part-time jobs, they will turn to Facebook, Twitter, LinkedIn, and other social networks. RELATED: How to Use Social Media to Turn Job Seekers Into Applicants Job boards are a great place for job seekers, but […]
What Publishers Are Thankful For This Year
Just in time for Turkey Day and the Holiday Season, RealMatch Partners share why they love working with us. MORE REACH ”T Jobs is unprecedented in its ability to not only reach thousands of the most qualified candidates but also reach the highly skilled, well-informed and sophisticated readership that is available” – Andy Wright, Senior […]
How to Avoid Dead Jobs on Your Job Board
Job aggregators are starting to take over the online job board world, but that may not be the great thing that everyone thinks it is. According to the Rochester Democrat and Chronicle, New York State uses a job aggregator for its free job board service and a good number of them are dead jobs. That […]
What Last Month’s Jobs Report Means For Hiring
Recruiters nationwide probably released a collective sigh of disappointment on the first Friday in October 2015. That’s when the Bureau of Labor Statistics issued its report on hiring and job growth for the month of September, and the results weren’t as rosy as many were hoping for. But raw numbers aren’t everything in understanding the […]
Is Your Job Board Authentic Enough for Job Seekers?
The Job Board Doctor, Jeff Dickey-Chasins, once wrote, ”authenticity is all the rage.” While he goes on to describe the search for ”authenticity”, it is also possible to read this through the lens of a brand. For many job board providers, brand is key – it may even be the difference between them and their […]
What 4 Niche Job Boards Are Doing Differently
Niche job boards are starting to take advantage of the specialization that has been going on in the job market for years. These days, being a generalist in almost any field is not going to be enough to get you hired. According to job recruiting expert Bruce Dorskind speaking on HCareers.com, the days of the […]
4 New Job Boards and What They’re Doing Differently
As the online job board industry changes, we can expect to see new entries into the job board industry on a fairly regular basis. Some are websites that have changed their name and approach, while others are brand new to the game and have something unique to offer. According to US News and World Report, […]
The Importance of Branding with Job Boards
Have you ever given any thought to branding your online job board? You may think that branding is not for job boards, but you would be wrong. The bigger job boards such as Monster.com and Glassdoor have specific brands that bring in revenue and attract employers. With a little effort on your part, you can […]
Eeek! 4 Ways to Avoid Turning Into a Zombie Job Board
When the bottom fell out of the global economy in 2008, the effects were felt in every business sector. Aside from the financial world, one of the hardest hit industries was the online recruiting industry. With very few jobs to advertise and a glut of people looking for jobs, job boards suddenly found themselves struggling […]
3 Steps to Creating a Compelling Job Ad
Your employers are investing a lot of money to find the right candidates and your job board does its part by offering the right features and tools to help in the hunt. But if you really want to help your employers to find success, then you need to give them practical advice on creating a […]
New Jobs Report Shows Tightening Labor Market
Many job seekers can rest assured about this year’s national employment picture following its impressive 2014 turnaround. Some of the numbers are nicer than others, but certain job sectors in particular offer good prospects for qualified candidates. Let’s take a closer look at this tightening of the labor market — and what it might mean […]
Uncover What Your Job Board Could Be With RealMatch [INFOGRAPHIC]
There are all kinds of reasons why many publishers are choosing RealMatch as their recruitment advertising platform. In this infographic, we explore some of the key differences between RealMatch and some of our competitors. Uncover what your job board could be with RealMatch and see what those purple guys aren’t delivering: 1 of a kind: […]
The New York Times Launches New Recruitment Advertising Platform
The New York Times recently announced the launch of T Jobs, its new talent acquisition platform (aka job board) on NYTimes.com. ”We’re doubling down on our recruitment offerings by investing in this new white-label solution” said Andy Wright, Senior Vice President, Advertising, The New York Times referring to RealMatch’s technology platform. Job Matching Technology T […]
What is Job Wrapping? A Closer Look
The Internet is causing a lot of job hunters to look for options in filling their career needs. Since the recruiters go where the job hunters are, it is always in the best interest of your job board to determine exactly what services will attract job hunters. Up until recently, aggregate software had been a […]
3 Ways to Draw More Female Applicants
According to U.S. News and World Report, the percentage of women in the workplace has gone from 27 percent in 1979, up to 41 percent in 2014. A jump of 14 percent in less than 40 years means that employers can expect more women to be looking for jobs in the coming years and that […]
Cost Per Hour: The Financial Times’ New Measurement for Website Success
CPM, which stands for Cost Per Mille (Thousand), has reigned as a measurement standard for digital ad sales, pricing, and results for two decades now — but one major publisher has spearheaded a move toward a more efficient and meaningful model. The Financial Times, in collaboration with Chartbeat, has adopted a new “time-based currency” known […]
Is a Membership Package Right for Your Job Board?
As the online job board industry gets more competitive, job board owners are constantly looking for new ways to generate revenue. One of the ways that many board owners have been able to generate more income is by focusing on a niche industry that does not get a lot of comprehensive coverage from the general […]
Your Job Board is a Source of News Too
To attract the maximum audience for your job board, it’s important to keep the very basics of website attraction in mind. For example, many job board owners do not realize that their websites are expected to be sources of news as well as job listings. When you offer the complete range of information and services […]
3 Ways to Better Your Job Board in 2015
2015 has arrived, and with it comes new opportunities to grow your job board site, its user base, and its revenue. In fact, the start of a new year is the perfect time to get a strategy in place to further your success over the next 12 months. Whether you plan to add onto your […]
4 Ways to Make Your Job Board More Efficient
Operating a niche job board in today’s market is demanding – both in terms of time and resources. From overseeing the technical aspects of hosting and managing your site to interfacing with companies posting jobs and candidates seeking work, there are multiple elements that go into the process. As a result, job site owners need […]
3 Lessons Job Boards Can Learn from Social Media Sites
Social media sites have organically achieved the goals that publishers have worked hard to crack for decades: high-levels of interest, shareability, and visibility. Employers who are seeking the widest reach with their jobs are looking for the job boards that have tapped into those same thought processes. Job boards can increase the success of postings, […]
How Employers Gauge the Effectiveness of Job Boards
It’s this simple: Your job board needs employers. Sure, it doesn’t have an audience without candidates, but it’s not going to have candidates without employers. So, how can you attract employers to your job board? You can do that by adding features and services to your board that they’re looking for. Here are three ways […]
How Widgets Can Boost Your Job Board
Want a wee widget to help your job board shine? Widgets are little applications that perform a simple function. They usually take up very little space, but they make your web site far more functional, both for you and for your users.Why Widgets?Many web sites are complex, but few can compare to the data that […]
Can Monster Regain Its Mojo?
To say that things with Monster.com have been a bit chaotic lately would be an understatement. After dealing with two major data breaches in 2007 and 2009 that caused identity theft issues for millions of users, the company was notified by NASDAQ that it could be delisted from the market because it was not reporting […]
For Healthcare Job Boards, the Candidate Always Come First
One of the most important elements of any business is to have an intimate understanding of the business model. If a business does not understand where its revenue is really coming from, then it is going to make bad decisions. On a healthcare job board, the revenue is generated by employers who pay for the […]
The 3 Most Important Statistics for Measuring Job Board Success
If you run a job board, you know it is important to monitor your board’s vital statistics if you want to know whether the website is a success. You need hard numbers to track your recruiting success, but with so many content management systems available to analyze these numbers, it is easy to become overwhelmed. […]
How Creative Should Healthcare Recruitment Ads Be?
A generation ago, hospitals could count on filling healthcare staffing positions through classified ads in local papers. While newspaper classified ads are still used, healthcare facilities and recruiters in the healthcare industry now employ other techniques as well, such as open houses, job fairs, incentive programs, and online job boards. Every other sector uses these […]
Webinar Review: Peter Weddle of IAEWS on Career Center Management
A recent webinar, entitled “Best Practices in Career Center Management,” highlighted the various means that career center professionals can use to promote their businesses and keep their clients happy.The webinar was presented by Peter Weddle, who is the executive director of the International Association of Employment Web Sites (IAEWS). He’s also the CEO of […]
Running a Political Job Site with Tom Manatos
There’s no rest for the owners of job boards – especially if their sites are targeted to people hoping to work on Capitol Hill.And Tom Manatos, founder of TomManatosJobs.com, a board focused on connecting job seekers with careers inside the beltway and beyond, should know. SEE ALSO: How to Make Your Niche Job Board Stand […]
Expert Interview with Marcos Lujan on Job Board Innovations
The task of searching and applying for a new job is stressful enough without adding the complication of trawling endless websites and job boards. So when Marcos Lujan and his two business partners began building Jobmanji at the end of 2012, their goal was to create a job site that was easy to use, offered […]
What the Best Healthcare Job Boards Have in Common
Healthcare is an industry that’s expanding rapidly and is just going to become bigger as time goes on. And that means hospitals and medical facilities will be fighting harder and harder for the best possible candidates, posting on every job board they can find. But what defines the best healthcare job boards? We analyzed 25 […]
Expert Interview with Patrick Zeng on Targeted Marketing
As an advertiser, it can be tempting to follow the logic that the bigger your audience is, the better chance you’ll have of selling your product. But, cautions Patrick Zeng, CEO of YesUp Ecommerce Solutions Inc., parent company of Clicksor.com, when advertisers try to capture a wide range of audiences across different channels, verticals and […]
What Happens When Job Boards Work too Well?
Can there really be too much of a good thing? Sounds crazy, but it’s true, especially when it comes to job board applicants. Job boards can draw in numerous applicants, making a company’s job of sifting through qualified candidates more difficult. So what happens when job boards work too well? A Flood of Applicants Job […]
45% of Companies Find Candidates on Job Boards
It’s summer again and that means another graduating class has moved beyond college or graduate school into the world of working adults. But many of them are finding that job hunting in today’s job market is daunting. The March 2014 unemployment rate for workers under age 25 was 14.5%, more than twice the overall unemployment […]
Expert Interview with Scott Garner About Online Recruiting
It’s getting harder and harder for companies to get attention for, well, anything, even something that people want to hear about. That’s why we took a moment to speak with Scott Garner of ZipRecruiter. When it comes to drawing eyeballs, there’s nobody who needs it more than employers. Scott talked with us about recruiting and […]
Make Your Reservations Now: Job Boards Summit 2014
Job boards are continually evolving. It’s a requirement for remaining relevant in the age of social media, mobility, and big data. In June, Jobg8 is hosting Job Board Summit 2014 North America for industry experts, clients, and job board professionals for two days of discussion and presentation of relevant, thought-provoking topics related to job boards. […]
What ‘Job Matching’ Really Means
If you have ever posted a job opportunity on a job board, or applied for a job through one, you may have encountered the term “job matching.” The same is true if you are looking for job board software as part of your website monetization platform. Job matching is a particular way of determining how […]
Why Analytics and Performance Metrics are the Future of Online Job Postings
Analytics and performance metrics are critical to anyone who wants to have a successful website, run a successful business, or troubleshoot problems in general. Successful website owners routinely examine a number of performance metrics like time spent on site, bounce rate, and where site traffic comes from. When you know that, for example, you get […]
What’s the Next Evolution for Job Boards?
Innumerable new technologies have been released for job boards just over the past couple of years, and the overarching goals of all of them are to make hiring more efficient and provide a better job candidate experience. But actual “one-stop shopping” for hiring will probably never come about, and perhaps it doesn’t need to. Hiring […]
Separating the Big Job Board Myths from Reality
The internet is great, but sometimes it functions as a highly efficient myth factory. From news stories that eventually get debunked to rumors about famous people, no one can deny the carrying power of a website with a big story in its grip. But sometimes you have to step back and remember that myths develop […]
Leveraging Social Media for Your Advertisers
Recruitment advertising is a great way to attract talent. However, your advertising strategy should be supplemented with an active presence on social media. The fact of the matter is that advertising will get you the attention of active job seekers. These are the people who are currently seeking a job, either because they are out […]
Social Media and Job Boards: Why Online Recruiters Need Both
Social media isn’t replacing the job board, regardless of what some detractors say. Job boards are still the first place active job hunters go, and social networks like LinkedIn are usually used in conjunction with, rather than in place of, job boards. Suppose discover on LinkedIn that someone in your network has shared a job […]
Are Two Words Helping or Hurting Your Job Board?
Online news publications and trade journal websites often turn to custom job boards as a source of revenue in order to diversify their website monetization strategy. Niche job boards, whether targeted based on geography or profession can make your website stickier and more likely to be bookmarked in the first place. As with any other […]
New Job Board Targets Young People
The Youth Unemployment Rate in the US started creeping back up in early 2014, going from 14.2% in January 2014 to 14.4% in February, according to data from the US Bureau of Labor Statistics. Youth Unemployment is as a rule higher than adult unemployment, and has averaged 12.31% over the period from 1955 to 2014. […]
Expert Interview with Brad McCorkle on Managing Niche Job Boards
The biggest mistake companies make when it comes time to advertise job openings is not putting enough effort into selling either the job or themselves as employers, says Brad McCorkle founder of the niche job board Local Eye Site. “We encourage employers to construct job ads in the same way they market their product or […]
How to Write Top Job Postings
So you want to help your customers craft a not-to-be-missed job posting? That’s not a problem, as long as you put in place certain principles that lead to more views, and, ultimately, more candidates to fill a specific position. SEE ALSO: 6 Tips for the Most Effective Job Board Postings Here are some ways to […]
Expert Interview with Michael Jones on job board tips
These days, career sites and job boards are a dime a dozen, so it’s more important than ever that site managers continue to improve their offerings. “Do not rest or become satisfied with your work because technology and new competition are moving forward every day,” says Michael Jones, co-founder of HospitalRecruiting.com. “You have to work […]
Post-Social Recruiting: How the Best Job Boards Are Redefining Social
Over the last few years, social recruitment has been widely used. It involves using various social media platforms to reach the masses. However, the best job boards aren’t doing it that way. They’re using something known as post-social recruiting. The former is aimed at those actively looking for jobs most of the time. On the […]
What Job Seekers Want in 2014 [Infographic]
Jeff Dickey-Chasis of jobboarddoctor.com recently gave a RealMatch webinar about what job seekers want from job boards in 2014, based on a survey he conducted in partnership with job-hunt.org and eharmony.com. This infographic highlights some important findings from his survey and the webinar.
LinkedIn Acquires Bright.com for Job Matching Technology
On February 6, business-oriented social network LinkedIn announced the acquisition of Bright.com, a site dedicated to job matching. Bright.com was specifically designed to address complaints by employers that ”there are no qualified applicants,” and complaints by job seekers that their resumes are overlooked. The company developed technology to more effectively match up job seekers and […]